DISCOP EAST 08, taking place June 18-20 in Budapest, is moving into gear even before buyers arrive. Now in its 18th year of operation, the TV market expects to attract up to 2,000 participants.
According to C21 Media, L.A. based Rive Gauche Television already has racked licensing sales of three seasons of its reality show Scare Tactics to the TV3 channels in Estonia, Latvia, and Lithuania. The program plus a special have also been sold in Turkey.
This year's event is on target to draw over 500 sellers and 1,300 buyers representing 900 companies in 33 countries throughout Central and Eastern Europe and Central Asia. Organizers estimate that most attendees average 40-50 meeting per day.