Box office in Western Europe is forecast to increase by 17% over the next five years, according to a new survey by U.K.-based cinema industry analysts Dodona Research that found sharp contrasts to trends in Central Europe.
The survey concludes the Western European market is saturated and can no longer be expanded by building new cinemas. That compares with a report released by Dodona two weeks ago that found Central Europe is one of the few places in the world where new cinema construction is booming. In Western Europe, the rise in box office over the last few years has been almost wholly due to rises in ticket prices, rather than increasing admissions. In fact, Dodona's research showed that admissions have actually fallen by 10% across the region since 2001. On the other hand, Central Europe will experience a 25% jump in admissions over the next five years, bolstered by new investment as well as by the region's strong domestic film industries.