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FNE at Cannes IFF: New Sales Outfit Yellow Affair Picks up Estonian, Czech and Slovak Titles

2010-05-16

CANNES: New concept sales outfit Yellow Affair has picket Estonian feature Red Mercury for world sales. The crime thriller set in 1990's Estonia is directed by Andres Puustusmaa and produced by Taska Film (www.taska.ee). Czech, Slovak, German Coproduction 3 Seasons in Hell directed by Tomas Masin and produced by Dawson Productions (http://www.dawsonproduction.com/) which is screening in the main competition at Karlovy Vary IFF (http://www.kviff.com/) this year is another pre-Cannes acquisition.

Another Taska Film title also added to the Yellow Affair catalogue is Estonian thriller Golden Beach directed by Juri Stillart.

Yellow Affair which launched in April is the first world sales outfit based in Finland although the company also has offices in Stockholm and has already acquired a substantial catalogue of titles from not only CEE/Baltics but also Scandinavia and Spain.

Miira Paasilinna managing director of Yellow Affair (http://www.yellowaffair.com/) said: "Yellow Affair is a new concept for world sales because the producer receives money from the first cent of sales. We really want to work with the producers so it's a win/win situation."

Paasilinna is a subscriber and serious reader of FNE Daily. She said: "FNE Daily is very useful. I receive it and look at it to see the new projects. It's very hard to get information on what is happening in eastern Europe. The films there are very interesting but undervalued. The productions are very modern, the directors take more risks in the subjects they tackle. You can find real gems."

Paasilinna is also a graduate of the EAVE training programme.

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