29-01-2008

"Asterix at the Olympic Games" tops Polish box office (Jan. 28)

    "Asterix at the Olympic Games" hits No.1 at the Polish Box Office!

    138,949 viewers saw „Asterix at the Olympic Games" during the first weekend of screening at Polish cinemas. „Asterix at the Olympic Games" is No.1 movie of the Polish Box Office having twice as many viewers then the second best movie. „Asterix at the Olympic Games" is also the best opening in SPI history, the previous feature film about the brave Gauls, "Asterix and Obelix: Mission Cleopatre" opened with 97,700 viewers.

    „Asterix at the Olympic Games" achieved better opening result then other movies released in Poland this year targeted at similiar audience: „Enchented" opened at 108,800, „Alvin and the Chipmunks" - 49,035 viewers.

    We're thrilled with the success of the movie - says Piotr Reisch, President of SPI International Polska, the distributor of the movie. - Polish audience, as the first one in the world, had the chance to see the newest feature movie about adventures of the brave Gauls and we are truly thrilled that they liked the movie so much. Other viewers will have a chance to see the movie in a few days: „Asterix at the Olympic Games" opens in France on Wednesday, January 30th - adds Mr. Reisch.

    „Asterix at the Olympic Games" is the biggest ever European production. This time Asterix and Obelix take part in the Olympic Games in order to help their friend Romantix to win the games and marry his beloved princess Irina. The great sensation was the decision of Alain Delon, who accepted the part of Cesar - it is his first movie since 1996. The part of Brutus, Cesar's son, is taken by Benoit Poelvoorde, a Belgian comedian, whose performance overwhelmed the crowds. Gerard Depardieu is Obelix and the Ceaser Winner, Clovis Cornillac - Asterix.

    The Polish viewers loved the „Asterix at the Olympic Games" fantastic dubbing. The Polish version of Peter et Sloane song „Besoin de rien, envie de toi" performed by Borys Szyc became extremely popular all over the country, quotes from the other actors are cited on internet blogs and forum.

    „Asterix at the Olympic Games" is distributed in Poland by SPI International Polska.

    About SPI INTERNATIONAL POLSKA

    SPI International Polska is an independent film distributor, producer and television broadcaster. The company has been operating on the Polish market for 15 years and is one of the most influential distribution market players operating in Eastern and Central Europe. SPI distributes commercial and, under SPInka brand, art-house movies - each year releasing around 30 theatrical titles (among others: The Queen, The Hours, Alexander, Sin City, Chicago, Finding Neverland, Taxi, Next, Evening, Asterix at the Olympic games) and almost 100 DVD premieres.

    SPI produces features, TV movies and documentaries. Films we have produced or coproduced ("The Skylights" by Bogusław Linda, "It's Me Now" by Anna Jadowska, "Chaos" by Xawery Żuławski, "The Wedding" by Wojtek Smarzowski, "Symmetry" by Konrad Niewolski or "It's a Free World" by Ken Loach) have been selected for competition at such festivals as VENICE, TORONTO, LOCARNO, KARLOVY VARY, PUSAN or AFI, among others.

    In 2007, SPI acquired the film channel KINO POLSKA and started broadcasting FILMBOX, NONSTOP KINO and NONSTOP KINO HD - channels created especially for film lovers, offering the best variety of filmed entertainment, 24 hours a day 7 days a week. SPI as the first independent movie distributor in Poland offers movies in High Definition. Due to such integrated activities, SPI successfully works with movies at every stage - from script development through production, theatrical and DVD distribution and finally their VOD and TV broadcast.

    On Valentine's Day, the Polish Box Office will be hit by the newest SPI movie "Midnight Talk", co-produced with Television POLSAT.

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    Last modified on 18-07-2008