17-04-2012

Pepik Hnatek Leads Czech Box Office

By FNE Staff

    PRAGUE: District league - Pepik Hnatek's Last Stand held on to the first place at the Czech box office for the third week in a row, beating out U.S. hit films Hunger Games, American Pie: Reunion, and the 3D rerelease of Titanic.

    The film which is based on a popular TV series broadcast on CME (www.cmegroup.com) station Nova TV, took in 37 million CZK with 287,000 admissions (debuting on 103 screens) in its first 3 weeks. It is also the top booking film at the upcoming FINALE festival of Czech films (www.filmfestfinale.cz).

    The dark comedy about a provincial soccer team was produced by CME's MediaPro Pictures, with 40% of its funding coming from product placement, sponsorship and rebates.

    TV Nova General Director Jan Andrusko said that TV Nova will be supporting Czech films with 100 million CZK beginning this year.