11-02-2016

HBO Rebrands CEE Channels

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    LONDON: HBO will re-launch its linear channels in Central and Eastern Europe on 21 March 2016.

    HBO will theme its programming among three channels, HBO HBO2 and HBO3. T

    The HBO channel will broadcast original production premieres including fiction series and documentaries from the US and programming produced in the region, together with exclusive movie world events and Hollywood blockbuster premieres.

    HBO2 will offer comedy, family and children's movies during daytime and drama, comedy, thriller and action movies and horror films for evening and nighttime. HBO2 is being offered for the first time in Romania, Bulgaria and the Adria territories.

    HBO3, formerly HBO Comedy, is the new re-branded channel of HBO original content including HBO local and international original productions.

    HBO broadcasts in fourteen countries across the region, including Hungary, the Czech Republic, Slovakia, Poland, Romania, Bulgaria, Slovenia, Croatia and Bosnia & Herzogovina.