In a statement, Miki Chojnacka-Mascianica, the vice president of entertainment content for emerging markets at MTV Networks International, said, "This new agreement is a part of our ongoing growth strategy to become the leading entertainment channel in Poland, providing audiences with the very best comedy content. This strategic partnership will ensure a steady supply of top-rated comedy series for Comedy Central Poland viewers." The deal also give Warner Bros exclusivity in providing comedy TV content to the Polish channel.